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Books, music & media
ECOMMERCE PACKAGING FOR Books, music & media
OVERVIEW
Despite changes in how people spend their free time in recent years, the world of books and media — such as DVDs, Blu-ray and video games — is finding success and experiencing growth through ecommerce channels.
According to estimates released by Statista, the book market is worth about 650 million dollars in the United States alone, with 65% of adults saying they had read at least one book in the last year. The numbers for the videogame market are even more positive, with almost double-digit growth (+ 9.3% in 2020 compared to the previous year) and a value of almost 160 billion dollars annually worldwide. Books, DVDs, Blu-rays and videogames all share the same rectangular shape, and while they often differ in terms of weight and volume, they require flexible packaging solutions.
Sitma’s technology makes it possible to package different types of goods, such as books and DVDs, and manage their handling downstream. In fact, our company offers a diverse portfolio of solutions not only for secondary packaging, but also for sorting and shipping, with particular attention paid to traceability throughout the entire process. In other words: everything necessary to manage goods along the entire supply chain.
CARE AND PRECISION
IN SERVICE OF EFFICIENCY
01
Although more resistant than other categories of product, books, DVDs, Blu-rays and video games also need to be handled with the utmost care. Sitma offers technologies that perfectly meet this need, based on more than 50 years of experience in the publishing packaging sector.
Starting from feeding, to the packaging and shipping stages, and then moving on to sorting, products are carefully handled without sacrificing production performance.
For textbooks, in particular, the company has created a semi-automatic solution for the production of customized protective covers to complete the range. Produced based on the book’s specific dimensions, which are detected automatically, the covers can be customized with data, logos or on-demand messaging.
DIGITAL IDENTITY AND TRACKING
FOR EVERY SINGLE PRODUCT
02
In the case of books and especially videogames, flexibility and delivery speed are fundamental. These goods often must be delivered on the same day as their release, and therefore require continuous tracking. In this case, Sitma offers a specific system that allows users to track information relating to ecommerce management along the entire distribution chain, ensuring its uniqueness and interconnection. In the preliminary phases, data relating to the product are collected, then analyzed, associated and further enriched. The package is assigned a unique identity, which is then followed and traced throughout the process.
THE MOST SUITABLE SOLUTION
FOR YOUR NEEDS AND THE ENVIRONMENT
03
Smaller packages mean less waste. This is especially true in a sector such as books and media, where various products can be packaged together. Sitma’s solutions dedicated to these goods are designed to create packages with compact and flexible layouts with different materials, reducing empty space inside the packages. This allows savings in terms of wrapping material. Above all, the impact downstream is significantly reduced, since it is possible to store multiple packages together, optimizing transport and delivery.
Main advantages:
- Packaging solutions that combine speed and delicate product handling
- Creation of digital IDs and technologies for track & trace
- Packages with compact layouts, to reduce wrapping material waste and lower the impact downstream in the supply chain
- Ability to choose the most suitable packaging material for different needs
- Ability to combine personalized protective covers
